Stimulife 750 Essay - 2936 Words

Stimulife 750 Recently, another weight loss supplement has stepped into the ever-increasing market. This drug, called Stimulife 750, is a supposedly all-natural herbal supplement that promotes weight loss without any effort from the client. Both the parent company – Stimulife International – and various distributors of Stimulife 750 make bold blanket statements such as â€Å"Stimulife 750 has everything good and nothing bad,† which set the success of the pill far higher than is possible. Furthermore, these individuals attempting to sell the product use a variety of marketing techniques to encourage purchasing the supplement; however, they provide no scientific evidence to support the claims they†¦show more content†¦Following the link to â€Å"The Stimulife Story,† one can read of the founder and origins of Stimulife 750. (Again, it is interesting to note that the main image on this page is a thin, exuberant woman standing on a scale – assuring the v iewer that s/he, too, could be so happy and thin if s/he were to purchase Stimulife.) The company first assures the viewer that the product is a safe and healthy â€Å"herbal† alternative as compared to the other weight supplements on the market. The company supports this statement by describing Stimulife’s founder, John Fike, as a hard-working, knowledgeable fitness-expert who wanted to deliver both his parents and the world from weight problems and from the evils of weight-loss supplements. Fike supposedly applied computer technology, fitness expertise, case studies, knowledge of herbal medicine, advice from numerous chemists, and a true compassion for those suffering from weight problems to create Stimulife. One must really wonder how one man, who was not a doctor or scientist but a man with a career in â€Å"weight training and kickboxing† could accomplish such a staggering financial and scientific feat. Surely, there is more to this story than the com pany tells. The website continues on to say, â€Å"Two Stimulife 750TM caplets provide the nutritional equivalent of four servings of fresh vegetables.†

Climax and Anticlimax Free Essays

1. The meaning of climax and anticlimax The Greek word climax means â€Å"ladder†; the Latin gradatio means â€Å"ascent, climbing up†. In climax we deal with strings of synonyms or at least semantically related words belonging to the same thematic group. We will write a custom essay sample on Climax and Anticlimax or any similar topic only for you Order Now [4, p. 155] According to Efimov L. P. , climax (or Gradation) – is the figure of unequality, which consists in arranging the utterance so that each subsequent component of it increases significance, importance or emotional tension of narration. [1, p. 69] Galperin I. R. iews climax as an arrangement of sentences (or of the homogeneous parts of one sentence) which secures a gradual increase in significance, importance, or emotional tension in the utterance, as in: â€Å"It was a lovely city, a beautiful city, a fair city, a veritable gem of a city. † or in: â€Å"Ne barrier wall, ne river deep and wide, Ne horrid crags, nor mountains dark and tall Rise like the rocks that part Hispania’s land from Gaul. † (Byron) Gradual increase in emotional evaluation in the first illustration and in significance in the second is realized by the distribution of the corresponding lexical items. Each successive unit is perceived as stronger than the preceding one. Of course, there are no objective linguistic criteria to estimate the degree of importance or significance of each constituent. It is only the formal homogeneity of these component parts and the test of synonymy in the words ‘lovely’, ‘beautiful’, ‘fair,’ ‘veritable gem, in the first example and the relative inaccessibility of the barriers ‘wall’, ‘river’, ‘crags’, ‘mountains’ together with the epithets ‘deep and wide† ‘horrid’, ‘dark and tall’ that make us feel the increase in importance of each. 1, p. 220] 2. Different types of climax A gradual increase in significance may be maintained in three ways: logical, emotional and quantitative. Logical climax is based on the relative importance of the component parts looked at from the point of view of the concepts embodied in them. This relative importance may be evaluated both objectively and subjectively, the author’s attitude towards the objects or phenomena in question being disclosed. Thus, the following paragraph from Dickens’s â€Å"Christmas Carol† shows the relative importance in the uthor’s mind of the things and phenomena described: â€Å"Nobody ever stopped him in the street to say, with gladsome looks, ‘My dear Scrooge, how are you? When will you come to see me? ‘ No beggars imgjored him to bestow a trifle, no children asked Jiim what it -was o’clock, no man or woman ever once in all his life inquired the way to such and such a place, of Scrooge. Even the blind men’s dogs appeared to know him, and when they saw him coming on, would tug their owners into doorways and up courts; and then would wag their tails, as though they said, ‘No eye at all is better than an evil eye, dark master! † The order of the statements shows what the author considers the culmination of the climax. The passage by Dickens should be considered â€Å"subjective†, because there is no general recognition of the relative significance of the statements in the paragraph. The climax in the lines from Byron’s â€Å"Ne barrier†¦ † may be considered â€Å"objective† because such things as ‘wall’, ‘river’, ‘crags’, ‘mountains’ are objectively ranked according to their accessibility. Emotional climax is based on the relative emotional tension produced by words with emotive meaning, as in the first example with the words ‘lovely’, ‘beautiful’, ‘fair’. Of course, emotional climax based on synonymous strings of words with emotive meaning will inevitably cause certain semantic differences in these words — such is the linguistic nature of stylistic synonyms—, but emotive meaning will be the prevailing one. Emotional climax is mainly found in sentences, more rarely in longer syntactical units. This is natural. Emotional charge cannot hold long. As becomes obvious from the analysis of the above examples of climatic order, the arrangement of the component parts calls for parallel construction which, being a kind of syntactical repetition, is frequently accompanied by lexical repetition. Here is another example of emotional climax built on this pattern: â€Å"He was pleased when the child began to adventure across the floors on hand and knees; he was gratified, when she managed the trick of balancing herself on two legs; he was delighted when she first said ‘ta-ta’; and he was rejoiced when she recognized him and smiled at him. † (Alan Paton) Finally, we come to quantitative climax. This is an evident increase in the volume of the corresponding concepts, as in: â€Å"They looked at hundreds of houses; they climbed thousands of stairs; they inspected innumerable kitchens. (Maugham) Here the climax is achieved by simple numerical increase. [1, p. 220] 3. The indispensable constituents of climax What then are the indispensable constituents of climax? They are: a)the distributional constituent: close proximity of the component parts arranged in increasing order of importance or significance; b)the syntactical pattern: parallel constructions with poss ible lexical repetition; c)the connotative constituent: the explanatory context which helps the reader to grasp the gradation, as no. .. ver once in all his life, nobody ever, nobody, No beggars (Dickens); deep and wide, horrid, dark and tall (Byron); veritable (gem of a city). Climax, like many other stylistic devices, is a means by which the author discloses his world outlook, his evaluation of objective facts and phenomena. The concrete stylistic function of this device is to show the relative importance of things as seen by the author (especially in emotional climax), or to impress upon the reader the significance of the things described by suggested comparison, or to depict phenomena dynamically. 3. What is Anticlimax? According to Efimov, anticlimax (or Bathos) – is a stylistic device which consists in arranging the utterance so that each subsequent component of it decreases significance, importance or emotional tension of narration: If John’s eyes fill with tears, you may have no doubt: he has been eating raw onions. [2, p. 70] Kukharenko V. A. views anticlimax as an unexpected turn of the thought which defeats expectations of the reader (listener) and ends in complete semantic reversal of the emphasized idea. [3, p. 93] The device thus called is characterized by some authors as â€Å"back gradation†. As its very name shows, it is the opposite to climax, but this assumption is not quite correct. It would serve no purpose whatever making the second element weaker than the first, the third still weaker, and so on. A real anticlimax is a sudden deception of the recepient: it consists in adding one weaker element to one or several strong ones, mentioned before. The recepient is disaappointed in his expectations: he predicted a stronger element to follow; instead, some insignificant idea follows the significant one (ones). Needless to say, anticlimax is employed with a humorous aim. For example, in It’s abloody lie and not quite true, we see the absurdity of mixing up an offensive statement with a polite remark. [4, p. 156] The ideas expressed may be arranged in ascending order of significance, or they may be poetical or elevated, but the final one, which the reader expects to be the culminating one, as in climax, is trifling or farcical. There is a sudden drop from the lofty or serious to the ridiculous. A typical example is Aesop’s fable â€Å"The Mountain in Labour†. â€Å"In days of yore, a mighty rumbling was heard in a Mountain. It was said to be in labour, and multitudes flocked together, from far and near, to see what it would produce. After long expectation and many wise conjectures from the bystanders – out popped, a Mouse! † Here we have deliberate anticlimax, which is a recognized form of humour. Anti- climax is frequently used by humorists like Mark Twain and Jerome K. Jerome. In â€Å"Three Men in a Boat†, for example, a poetical passage is invariably followed by ludicrous scene. For example, the author expands on the beauties of the sunset on the river and concludes: But we didn’t sail into the world of golden sunset: we went slap into that old punt where the gentlemen were fishing. † Another example is: â€Å"This war-like speech, received with many a cheer, Had filled them with desire of fame, and beer! ‘ (Byron) [1, p. 221] 4. Conclusions There are some types of semantically complicated parallelism. They are presente by climax and anticlimax. Climax, like m any other stylistic devices, is a means by which the author discloses his world, outlook, his evaluation of objective facts and phenomena. The concrete stylistic function of this device is to show the relative importance of things as seen by the author (especially in emotional climax), or to impress upon the reader the significance of the things described by suggested comparison, or to depict phenomena dynamically. Climax which increases emotional tension of the utterance may be called emotional. Emotional gradation is created by synonymic words with emotive meanings: nice – handsome – beautiful – marvellous – gorgeous; Climax revealing the quantity of objects may be called quantitative: There were dozens of planets, hundreds of meteorites, innumerable number of stars. There is a device which is called anticlimax. The ideas expressed may be arranged in ascending order of significance, or they may be poetical or elevated, but the final one, which the reader expects to be the culminating one, as in climax, is trifling or farcical. There is a sudden drop from the lofty or serious to the ridiculous. For example: The fire burnt John’s house down and he lost his cell phone. Yesterday I had good sleep but I have to meet my uncle today. References 1. ?. ?. / ?. . . – ?. : , 1981 2. ?. ?. , ?. ?.  « ?  ». - . – : , 2004. – ?. 69-71 3. ?. ?. ? : . – .  «  », 2000 – 160 ?. 4. ?. ?. : - ? . . . / ?. ?. . – 2-? . , . – ?. :  «  »;  «  », 2003. – 221, [3] ?. ( . ). How to cite Climax and Anticlimax, Papers

Supply Chain Management of Union Club Hotel - Free Samples

Question: Discuss about the Supply Chain Management of Union Club Hotel. Answer: Social, environmental and economic implications of supply chain The Union Club Hotel running in the area of Fitzroy has the sole purpose of making a profit and to keep the local people happy. Mr and Mrs Smith wants to change the pattern of business in such a manner that the ethics will be in line with sustainability. Their sole aim is to make the pub sustainable and they also want to retain the old customers. A sustainable Procurement Consultant can help in ensuring that the policies and procedures are in tandem with the vision of a sustainable organisation. He can suggest useful recommendations that can bring the organization under the purview of sustainable business practice (Mota et al., 2015). The Smiths have experience in the field of serving beef and their last restaurant was a popular Sydney steakhouse. The main ethics of Sustainable procurementmanagement will be out forward by the consultant so that the pub can flourish in the long run. Social environment in an organization refers to the workers association along with that of the manageri al staff. The suppliers should be socially aware and they also have a responsibility to contribute to the health business (Turker Altuntas, 2014). Meeting the demands of the customers is the main target of the business. The products should be healthy enough and should be able to contribute to the society, thus helping the society to take advantage of the existence of such an organization. The triple bottom line emphasizes the way in which the organization can act and can help the development of the society (Cabeza et al., 2014). These point to the fact that the organization has grown, and is contributing to the economy of the country. Environmental sustainability refers to the ability that can help in maintaining the rate of renewable resource harvest. It should aim at curbing pollution and curtail non-renewable depletion related to the resources. Economic sustainability refers to the ability of an economy that will enable it to support economic production for a long period of time (Heijungs Suh, 2013). The manufacturing industry related to food is competitive to a great extent and enterprises want to develop their business and earn profits as well as abide by the policies and regulations of the government. Carbon emission has to be reduced in order to abide by the environmental regulations and in order to go along with the terms of the Kyoto protocol. Going along with the business that is ethical also helps in satisfying the needs and demands of consumers. In the recent age, consumers ask for food that is fresh and hence is safe to be consumed that can contribute to the well-being of an individual. They should also be of great sensory quality and affordable for the middle-income group. The products should have been manufactured in a manner that is environmentally sustainable (Cabeza et al., 2014). Specific implications on the Organisation Union Club Hotel operating in the area of Fitzroy has to keep in mind traceability, animal feeding, bio-security and animal health and welfare genetics in order to ensure that the organization is running along the right lines and is adhering to the principles of sustainability. Traceability Individual identification of the individual cattle in the farm so as to trace them in a proper manner/ the individual of the cattle should be registered in a proper manner so that the farm is able to take proper follow-up pertaining to the welfare and health of the animals Sustainability Management System to Ensure Continuous Improvement i) The farmers ought to apply the principles to the farm having the philosophy of continuous improvement ii) They ought to monitor the progress of sustainability on regular basis Animal Feeding i) The farms ought to ensure that the feed staff bought off is properly traceable. The farmers are to ensure the places where high quality feed staff is available and there is a zero percent chance of contamination of such feed staff. ii) Production of arable and vegetable crops is also taken into sincere account Bio security i) For ensuring the bio security of the farms the famers ought to provide effective and quality progress so as to find out the effective understanding of the purposes that has to be directed through proper channel ii) The feed and forge needs to be sourced with proper plan Animal Health and welfare Genetics i) Proper housing and environment should be maintained so as to comfort the animals within the farm ii) Animals ought to have thermal comfort controlling the extremity of the temperature iii) Animals ought to have adequate space s that they can move freely iv) Animals ought to be free from injuries and proper medication should be performed on regular basis v) The animals should at any cost be treated properly. In case of any misbehavior or assault found with the cattle that has been taken into certain consideration and that should be dealt with stringent action- indeed legal. vi) Genetic selection process for the cattle for should be performed through maintaining both short term and long term balance. Principles for Environmental sustainability i) The health of biology and soil needs to be ensured by both the farms and the company that they are working with ii) However, a sustainability agreement needs to be made structuring the clauses with the farms so that they can adhere to the effective marginal production process thus maintaining proper sustainability standards. iii) In terms of mitigating the hazardous waste, there is a proper need to take a follow-up that has to be minimized. It has to be taken into certain consideration pertaining to the effective understanding of the process. iv) The company needs to ensure that the general waste that is generated on the regular basis is reduced and the process of recycling those wastes in a productive manner is practices on regular basis. Recommending and producing sustainable business practices policy and procedures Suppliers should consider the following while implementing the policies and procedures: Environmental performance should be measured and the supply chain impacts of their efforts should be properly documented The use of chemicals in the production process should be reduced that may prove to be hazardous for environment Such products should be produced that can reduce the pollution related to that of air, water along with that of soil. Third party certifications can be taken recourse to if such a thing can be done Investigation should be carried out on the applicability in relation to Closed Loop system Transportation products like that of load consolidation along with efficient pallet stacking can be made use of in order to reduce the impact on the environment Case count maximisation option can also help The products should have verifiable statement on Environmental Product Declaration The products should be locally grown as far as possible Organisational mission statement Union Club Hotel ensures to create a structure that is needed to allow our customers proper access to their requirement of meal. All the products of our pub shall be of the supreme quality, be healthy and aimed at providing great personal services at minimum prices that is consistent with the policy of fair return for the shareholders (Ahi Searcy, 2013). Community involvement will be ensured for everyone who is involved with the business. Our products along with services should be delivered on a consistent basis and measures the number of satisfied customer those who are company owned or those who are franchised operations. We promise to make this place the best one where one can eat and provide the best atmosphere for working (Hellweg Canals, 2014). CSR policy Corporate Social Responsibilty (CSR) is a policy with the help of which companies are integrating social along with that of environmental concerns in relation to the business operation and interactions with stakeholders (Brandenburg et al., 2014). The business model ensures that the interest of all stakeholders are taken into consideration while framing policies and the business model should integrate the stakeholders in all kinds of business decisions. The following three levels helps in making the business ethical. The value proposition should set in clear terms the end goal in relation to a firm. The value statement drives the firm in the positive direction (Schaltegger Burritt, 2014). The value proposition emphasizes the way people think regarding fast food. Second level stresses the principle in relation to stakeholder cooperation that comprises of the dealings that the firm is making in order to satisfy the goals of the stakeholder. Food that is sourced locally, meat that is a ntibiotic free and beef that is grass fed is healthy and contributes to corporate social responsibility. The third level puts emphasis on the standard of conduct of the society and focus on the aspect of cultural boundaries (Epstein Buhovac, 2014). The three arenas that are given importance in the arena of corporate social responsibility is that of welfare of animal, health along with the impact of environment. These categories hold great amount of relevance in relation to beef sourcing. Workers who belong to the processing industry of meat should be treated well (Kar, 2015). The act of slaughtering should be carried out in the correct manner and the death of the cow should be painless. A detailed audit should be produced in relation to beef production. Workers are often found to be misfiring stun gun towards the cattle and electric prods can prove to be extremely harmful for the health of the consumers (Rezaei et al., 2016). Commodity specific supplier selection criteria The development of green aspect in relation to supply chain is gaining more importance. It can be explained from the point of view of environmental sustainability. Social sustainability criteria is inclusive of equity, discrimination and diversity. Grey system rough set method can be made use of for deciding the criteria in relation to social sustainability. Analytical hierarchy process (AHP) is a technique that can be made use of in order to measure the qualitative along with quantitative factor in relation to the process of decision-making. It helps in facilatating the decision making that is based on judgement and memories. The advantages of this process is that it helps in reconciling differences and commercial software Expert Choice can be made use of for doing the mathematical calculations according to the criteria of decision making (Mitra Datta, 2014). Commodity specific example of purchase specification In order that the food service can continue with their business, everyone who is in the enterprise should have idea regarding how the costs are determined and how these costs has an impact on the operating budget. Food costs should adhere to five basic standards which should be adhered by a manager (Scott et al., 2015). In order to calculate the value of each item, the relationship in between standardized recipes along with that of yield test has to be understood. These play a crucial role in helping to calculate the item. Precise specification can help in reducing the purchasing cost as the higher quality products cannot be accepted. The quality of items in the menu has to be constant. It should allow for competitive bidding among the suppliers that can help in reducing the cost. The specifications should not change quickly (Clay Fong, 2013). Four sustainable supply chain or procurement management incentives Life Cycle Assessment and Environmental Impact Assessment are mainly concerned with the environment. The IISD framework concentrates on corporate social responsibility which may or may not cover the supply chain sustainability adequately (Garca et al., 2013). The SCOR model provides the opportunity to have a look at the triple bottom line in a comprehensive manner and provides a systematic approach in relation to sustainability analysis. The model of plan, source, make, deliver and return can be imposed in each stage of supply chain in order to help in the process of evaluation. This is inclusive of different levels of suppliers and multiple transportation linkage from that of the suppliers to that of the manufacturing operation. Every element in relation to global supply chain is included within the model and they can be evaluated when the supply chain sustainability initiative is proposed (Cabeza, et al., 2014). References: Ahi, P., Searcy, C. (2013). A comparative literature analysis of definitions for green and sustainable supply chain management.Journal of Cleaner Production,52, 329-341. Brandenburg, M., Govindan, K., Sarkis, J., Seuring, S. (2014). Quantitative models forsustainable supply chain management: Developments and directions.European Journal of Operational Research,233(2), 299-312. Cabeza, L. F., Rincn, L., Vilario, V., Prez, G., Castell, A. (2014). Life cycle assessment (LCA) and life cycle energy analysis (LCEA) of buildings and the building sector: A review.Renewable and Sustainable Energy Reviews,29, 394-416. Clay, S. M., Fong, S. S. (2013). life cycle assessment. InDeveloping Biofuel Bioprocesses Using Systems and Synthetic Biology(pp. 15-17). Springer New York. Epstein, M. J., Buhovac, A. R. (2014).Making sustainability work: Best practices in managing and measuring corporate social, environmental, and economic impacts. Berrett-Koehler Publishers. Garca, N., Puente, J., Fernndez, I., Priore, P. (2013). Supplier selection model for commodities procurement. Optimised assessment using a fuzzy decision support system.Applied Soft Computing,13(4), 1939-1951. Heijungs, R., Suh, S. (2013).The computational structure of life cycle assessment(Vol. 11). Springer Science Business Media. Hellweg, S., i Canals, L. M. (2014). Emerging approaches, challenges and opportunities in life cycle assessment.Science,344(6188), 1109-1113. Kar, A. K. (2015). A hybrid group decision support system for supplier selection using analytic hierarchy process, fuzzy set theory and neural network.Journal of Computational Science,6, 23-33. Mitra, S., Datta, P. P. (2014). Adoption of greensupply chain management practices and their impact on performance: an exploratory study of Indian manufacturing firms.International Journal of Production Research,52(7), 2085-2107. Mota, B., Gomes, M. I., Carvalho, A., Barbosa-Povoa, A. P. (2015). Towards supply chain sustainability: economic, environmental and social design and planning.Journal of Cleaner Production,105, 14-27. Rezaei, J., Nispeling, T., Sarkis, J., Tavasszy, L. (2016). A supplier selection life cycle approach integrating traditional and environmental criteria using the best worst method.Journal of Cleaner Production,135, 577-588. Sarkis, J., Dhavale, D. G. (2015). Supplier selection for sustainable operations: A triple-bottom-line approach using a Bayesian framework.International Journal of Production Economics,166, 177-191. Schaltegger, S., Burritt, R. (2014). Measuring and managing sustainability performance of supply chains: Review and sustainability supply chain management framework.Supply Chain Management: An International Journal,19(3), 232-241. Scott, J., Ho, W., Dey, P. K., Talluri, S. (2015). A decision support system for supplier selection and order allocation in stochastic, multi-stakeholder and multi-criteria environments.International Journal of Production Economics,166, 226-237. Turker, D., Altuntas, C. (2014). Sustainable supply chain management in the fast fashion industry: An analysis of corporate reports.European Management Journal,32(5), 837-849.